Volvic and BIG extend partnership until 2024

Working together since 2020, Volvic has provided incredible support for BIG’s competitive aspirations, being one of the key partners of their League of Legends and Trackmania teams, and making sure the whole BIG Family is properly hydrated. Over the course of the past three years, BIG and Volvic have worked on campaigns such as the Volvic Charity Race – an annual Trackmania tournament organized together with players and influencers to raise funds for charity projects.

BIG’s League of Legends team is one of the most distinguished ones in the Prime League with numerous trophies under their belts, reaching second place in the PRM Super Cup most recently. Representing the BIG colors are two of the best German Trackmania drivers as well: Dennis “massa” Lotze and Nico

“GranaDy” Gyarmati. The two form a duo in the recently established Trackmania World Tour circuit, where BIG participates as a member team.

Moving forward, Volvic extends their portfolio of sponsored titles to BIG’s CS:GO division, including the BIG OMEN Academy and BIG EQUIPA, the organization’s talent development project and women’s Counter-Strike team, respectively. BIG Chroma, the female and non-binary League of Legends talent project of BIG will also be supported by Volvic.

Statement Daniel Finkler, CEO Bigleet GmbH – Berlin International Gaming (BIG)

Following the beginning of our partnership with Volvic in 2020, I am very pleased that we will continue our journey for at least two more years until the end of the season in 2024. Volvic has contributed significantly to our sporting successes with its great support over the past three years and has now decided to further expand its commitment to BIG. In addition to the ongoing partnership in League Of Legends and Trackmania, Volvic will also support our CS:GO teams including the BIG OMEN Academy and BIG EQUIPA. Furthermore, I am very happy that Volvic supports our ambition to promote tolerance and diversity in esports by adding the BIG Chroma team to its partner list. We now look forward to 2023 and the many exciting projects we will implement together in the future. We would like to take this opportunity to thank Volvic for their trust and great support over the past three years!

Statement Antoine Hours, Marketing Director EDP & Waters Germany, Danone Deutschland GmbH

We are pleased to continue and extend our cooperation with Berlin International Gaming. As market leader for still natural mineral water**, we are happy to be ‘Hydration Partner’ with Volvic to the growing esports community. Of course, we will continue to provide the right refreshment for the BIG players. We are looking forward to another successful season and are rooting for the teams.

About BIG

Berlin International Gaming – known worldwide as BIG – is one of the most successful European esport organizations. Currently, the German organization employs professional teams and players in eight different titles, including League of Legends, CS:GO, Quake Champions, Trackmania, StarCraft 2 and Tekken, each of which are among the best in Germany and Europe.

The organization’s flagship is the distinguished CS:GO team built around team captain Johannes "tabseN" Wodarz. With millions of spectators and crowded arenas, Counter-Strike is one of the hottest and most prestigious titles in the sport. Since 2017, the German team has established itself among the world’s top teams and celebrates numerous respectable successes. Besides acquiring a BLAST Premier Partner Slot in January 2021, BIG was able to purchase a partner slot within the elite ESL Pro League in October 2021 after a competitive bidding process.

Since 2020, the BIG League of Legends team has also been playing in the Prime League, the highest league for League of Legends in the GSA region. BIG’s distinguished League of Legends team has secured a total of eight championships since 2019: in addition to two Prime League titles in 2021, three Premier Tour victories, winning the SINN League, they also managed to finish the last ESL Championship season in 2019 in first place. The highlight of the League of Legends team is their victory at the European Masters Summer 2019 in Katowice. In total, BIG’s professional teams have won over USD 2,580,000 million in prize money to date.

About Volvic

Volvic is a natural mineral water and uses only recycled plastic* for its bottles. It gets its unique

mineralization and fresh taste from being filtered through six layers of volcanic rock. As the market leader for still, natural mineral water in Germany**, Volvic supports the importance of regular hydration for a healthy lifestyle. Offering a diverse portfolio of  natural mineral water pure, flavored water or ice tea – Volvic is always the right refreshment choice.

*(excluding cap & label)

** Nielsen, LEH+DM+GAM+TS, MW still, % Marketshare Value (excl. private label & regional brands), YTD march 2023 vs. PY.